Canzano: Pac-12 aims to bring games to fans
Info on The CW-ESPN deal... and Pac-12's mysterious fourth media component.
The Pac-12’s fourth — and final — media rights piece is taking shape. It will be a direct-to-consumer streaming platform, I’m told. But one of the questions that has been gnawing at me is why the conference hasn’t started promoting the service and selling subscriptions.
Nothing on social media.
Nothing on the Pac-12 website.
No details yet.
The conference relaunches on July 1, and the competitions will start a couple of months later. I’ve wondered what I’m missing. But the whispers of the last couple of days have provided clarity that will delight Pac-12 fans.
I also have some information on The CW’s streaming partnership with ESPN. That development will benefit both the Pac-12 and Mountain West.
What I’ve learned may surprise you: