Canzano: Disinformation campaign vs. Pac-12 is tired
Underbelly of college athletics is getting ugly.
The disinformation campaign aimed at the Pac-12 Conference jump-started again on Wednesday. CBS Sports reported from the Fiesta Summit spring meetings in Arizona that ESPN was “out” as a Tier 1 option for the Pac-12 Conference’s media rights.
“Murky future,” said the headline.
“If ESPN is not interested,” read the body of the piece, “… there doesn't appear to be an obvious brand-name suitor for the league.”
Among the unnamed sources mentioned in the report was a “Big 12 administrator” who offered in a quote that this was the first time ESPN had publicly confirmed that it wanted nothing to do with the Pac-12’s primary rights.
Trouble is, it wasn’t accurate.